Multi-Trade Excellence

THE CHALLENGE:

Create a unified identity, build brand awareness for two formerly separate companies plus develop sales support materials.

THE SOLUTION:

Customer research indicated they felt barriers prevented them from truly receiving comprehensive multi-trade services. This meant redefining the brand(s) and the way the company operated. A new name and tagline was combined with powerful graphics, descriptive copy and photography to bring the integrated approach to life. A highly robust website allowed customers to navigate through three key points of engagement to completely understand the depth of services provided. Being very user-friendly, the customized CMS/database functional site enable Roberts Onsite to constantly update content including their critical selling tool, project profiles.